Systems & Outcomes

Selected Works & Honest Execution

A curated archive of companies launched, systems architected, and technical projects shipped. Zero fluff.

My Startups

  1. 2024 — Present

    North Road AI

    CURRENT STARTUP

    Founder/2024 — Present

    North Road AI is a venture focused on building AI-powered systems that help founders make clearer strategic decisions and operate their startups more effectively.

    The idea emerged from years of working with early-stage startups and seeing the same structural problems repeat: unclear priorities, scattered information, weak decision frameworks, and founders overwhelmed by operational complexity.

    The project focuses on developing practical tools that help founders clarify strategic direction, structure complex decisions, analyze markets, manage operations, and reduce cognitive overload in early-stage teams.

  2. 2025 — Present

    AI Cardia

    IN PROGRESS (HIRING CO-FOUNDER)

    Founder/2025 — Present

    AI Cardia is a health technology concept focused on using artificial intelligence to improve early detection and monitoring of cardiovascular conditions.

    The project explores how data analysis, machine learning, and medical insight can help build tools for more proactive and preventative healthcare.

  3. 2025

    Rootopia

    DEAD — MARKET RESEARCH PHASE

    Founder/2025

    Rootopia is a startup focused on vertical farming and sustainable agriculture, aiming to produce pesticide-free leafy greens using controlled indoor farming systems.

    The venture explores how AI, controlled environments, and modern agricultural technology can support local food production for urban markets.

  4. 2024

    ColonyNova

    DEAD — POST MVP PHASE

    Founder/2024

    ColonyNova is an ongoing venture exploring new models of startup incubation, collaboration, and innovation ecosystems.

    The project focuses on how founders, researchers, and technologists can collaborate in structured environments to build new ventures and experimental ideas.

  5. 2022 — 2023

    ArtOkids

    DEAD — MARKET RESEARCH PHASE

    Founder/2022 — 2023

    ArtOkids was a creative platform designed to connect children, creativity, and digital learning environments. The idea was to provide artistic and educational tools that could help young learners develop imagination and creative thinking.

    This venture explored the intersection of education, creativity, and digital platforms.

  6. Previous

    Bleesta

    CONCLUDED

    Founder/Previous

    Bleesta was developed as a digital platform concept focused on modern online services and platform-based interactions. The project explored scalable digital product structures and user-centric platform design.

    Bleesta was part of a broader effort to experiment with new product ideas and digital ecosystems.

  7. Previous

    Arch North Land

    CONCLUDED

    Founder/Previous

    Arch North Land was designed as a project exploring the relationship between architecture, urban development, and modern digital platforms.

    The concept focused on combining architectural thinking with new business models for land development and urban design services.

  8. Previous

    2bHiTech

    CONCLUDED

    Founder/Previous

    2bHiTech was an early technology initiative focused on building digital tools and platforms during the growth of the online ecosystem. The project involved experimentation with software development, digital infrastructure, and early-stage internet services.

    It served as an early exploration of how technology companies are structured and operated.

  9. Previous

    OrganicHub

    ACQUIRED — SOLD TO INVESTOR

    Founder/Previous

    OrganicHub was conceived as a platform focused on sustainable food systems and healthier agricultural supply chains. The goal was to explore how local production and smarter distribution could make organic products more accessible.

    The project helped me explore the intersection between food systems, technology, and community-driven marketplaces.

Portfolio | Projects, Startups & Case Studies | Farjad